In the previous post the topic was focused on niche marketing and the tremendous amount of money that’s on the table right now. This time we’re going to talk about the rabid and rapidly growing ‘make money online’ niche.

At last count there were 202,000,000 websites competing for the term ‘make money online’ with 16,400,000 optimized and 665,000 allintitle. Do you know what all that means?

There’s a lot of money floating around out there and all you’ve got do is find a way to get in the middle of it all. You don’t even have to be on the first page of Google to get a piece of that pie (although, it certainly doesn’t hurt).

You just need to be in the game.

Whether you are an affiliate marketer or internet marketer in general, all you need to do is identify pockets of profitability within this market and target your efforts accordingly.

The hottest part of the make money online market centers around the affiliates themselves. Here’s the scenario in case you haven’t “smelled what the Rock is cookin”.

The vast majority of affiliate marketers today represent the miners who came to California during the gold rush. The marketers who are turning a ridiculous profit are the ones who are selling the shovels for the affiliates to use to mine the gold, when they themselves in fact, are the gold.

Still with me?

So what does this mean for you? You’ve got to start selling shovels, my friend and let the miners do the work for you.

How do we know what shovels to sell?

Well, what does every affiliate need in order to mine the gold?

Traffic.

There are tons and tons of methods that can be used to get traffic and each of  these represents a niche and consequently sub niches in the make money online market. There’s…

Search Engine Optimization

Viral Marketing

Blogging

Video Marketing

Article Marketing

Podcasting

Social Powerlinking

Social Networking

and so on, and so on.

So what am I saying here? You need to stop buying the shovels and start selling them. That’s why so many people don’t make any money in the make money online niche. If you’re having trouble finding your target market in this niche, it’s because… you’re the target.

Start selling the shovels. Got it? Good.

Happy shovel selling,

Nando

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No doubt about it, there is a ton of money out there on the web just looking for someone to claim it. An effective affiliate marketing strategy for getting your hands on it is to get involved with various sub markets and provide products and services for them. Niche marketing.

What do you have to do?

Well first and foremost you have to identify pockets of profitability hidden within larger markets. For instance weight loss is a huge  market with giant corporations dumping tons of money into adwords to keep themselves firmly tattooed on your brain. How can you compete with that?

You can’t, but the good news is… you don’t have to.

The term “weight loss” in and of itself is too broad and to waste your time and effort in trying to get traffic for it is insane. What you want to do is look further or drill down into that market to find a specific demographic of people with a problem you can provide a solution to.

A great place to conduct your research would be to visit forums. Go to google and type in “weight loss” forums and you will get specific search results for all the forums in the weight loss market.

From there you can start searching through the various questions that people are asking concerning weight loss and look for a recurring theme.

As I am writing this there are three predominant niches that jump out right now.

1) How to quit smoking without gaining weight

2) Weight loss after pregnancy

3) Permanent weight loss

By drilling down into various markets you will find vast pockets of profitability that you can tap into and generate incredible wealth for yourself.

Note* Take those keywords and do an allintitle: search on google, you might be able to make some money. [allintitle: permanent weight loss]

To finish up with this affiliate marketing strategy go to Clickbank and find best selling products to offer those niche markets or create them yourself.

If you would like to get a closer look at how simple it is to do this visit:

www.squidoo.com/nichemarketingmadness

In my next post I’m going to talk about one of the most rabid niches in the world and why there are only a few people making money in it.

As you set about on your quest to gain a level of market share in the big bad world of affiliate marketing there are 3 tools you must have if you want to enjoy affiliate marketing success.

Tool #1 You gotta have your own website. This doesn’t mean you can’t start out with a blog, but eventually you are going to need your virtual real estate that you can use to brand yourself with.

As blogging continues to dominate the internet, having a wordpress blog hosted on your own domain is the best way to go. Having your own hosting allows you to avoid any mishaps that could come from a blog hosted on a platform you have no control over.

It would really be a shame to lose revenue due to a server issue that was out of your control. In addition to paying for your own hosting, wordpress blogs are incredibly search engine friendly. Attracting traffic to these particular blogs starts the minute you add content. Of course there is more involved when it comes to search engine optimization, but just get a wordpress blog.

Tool #2 Incentives play a major role in influencing the decision making process of your prospects. Many of the top affiliate marketers provide relevant high quality incentives to increase the percentage of sales for any particular offer. The profits generated as a result of offering incentives can be hefty especially if the offer alone is a high converting one.

Tool #3 Inbound links from high page rank sites is a must if you want to achieve high visibility in the search engines. Now here’s the thing, you can achieve high visibility quickly if you have links coming from several authority sites in your niche, but the fact is that over time the bulk of your visitors are going to come from the search engines. So put together an aggressive linking campaign from the beginning and as your site ages, it’s relevance will increase in the search engines.

So there you are 3 tools for affiliate marketing success, a website for branding purposes, incentives for increased sales and profits, and links for search engine visibility and lots of traffic.

To your affiliate marketing success,

Nando

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